What counts as an impression on X?

An impression is counted every time your tweet appears on someone's screen — whether in their timeline, search results, your profile, or an embedded tweet. Each view counts, including multiple views from the same person.

How do I increase my impressions on X?

Post consistently at optimal times, use engaging hooks, include media (images/video), engage in conversations to boost algorithmic distribution, and post threads which generate more per-piece impressions. Echo optimizes all of these factors automatically.

Impressions

Impressions measure the total number of times your tweet has been displayed to users on X. This includes appearances in the For You feed, Following tab, search results, profiles, and embedded tweets on external websites. Impressions count every view, including repeat views from the same user.…